Case Study

Energy Plus

Industry: Energy

Client Description

ENERGY PLUS (EP) provides electricity and energy-related services across the U.S to small,
medium and large business customers.

Customer Requirements

Due to the deregulation of energy products in the United States, EP wanted to quickly
secured contracts with small and medium sized businesses in the Maryland, Texas, New York,
Connecticut and Pennsylvania markets with client consumption ranging in size from 50kw
to 1mw.

SFI Solutions

Sales Focus was contracted to develop a sales and marketing plan, implement process and
then launch a focused team of sales professionals in less than 30 days to tactically
acquire as many customers as possible. Sales Focus established an aggressive tactical sales
approach of 85 “feet on the street” sales professionals knocking doors and acquiring
new customers.

Results

Sales Focus was contracted to develop a sales and marketing plan, implement process and
then launch a focused team of sales professionals in less than 30 days to tactically
acquire as many customers as possible. Sales Focus established an aggressive tactical sales
approach of 85 “feet on the street” sales professionals knocking doors and acquiring
new customers.

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