Case Studies

Enron Energy Services

Client Description

Enron Energy Services Inc. (EES) was an energy, electricity, commodities, and services provider based in Houston, Texas. EES was one of the world’s largest energy and utility suppliers, providing services to small, medium, and large business customers.

Customer Requirements

Due to the deregulation of energy products in the US, EES wanted to quickly secure contracts with small and medium-sized businesses in the Texas market. The target client consumption size ranged from 5kw to 500kw.

SFI Solutions

Sales Focus was contracted to develop a sales and marketing plan, implement processes, then launch a focused team of sales professionals in less than 30 days to tactically acquire as many customers as possible. SFI established an aggressive tactical sales approach of 30 “feet-on-the-street” sales professionals who traveled door-to-door to acquire new customers.


The Sales Focus direct sales channel for Enron was the most successful sales team for the acquisition of small to medium-sized businesses in Texas’s market. SFI provided a quick response and immediate success for EES through a structured and well-managed team of professionals.

Find out how to launch your Manufacturing outsourced sales team in 45 days, or less!

Request a Free Consultation

Our Proven S.O.L.D.TM Process That Drives Revenue


Transfer Clients Business Knowledge


Plan & Recruit


Training & Go-To-Market Initiative


Manage & Track Sales Performance

What Our Clients Are Saying

Sales Focus analyzed, helped develop and implemented selling processes that made an immediate positive impact to our sales Objectives. Within 90 days, Sales Focus was able to implement selling procedures that effectively increased our productivity this year! The sales team gained immediate benefits that will guide our organization into the future and will allow Horizon to continue its dominance in the Psychiatric Contract Management arena.

Horizon Health Behavioral Health Services

Sales Focus developed a tactical go-to-market plan that allowed TXU to quickly establish a presence in a newly targeted middle- market geography. They incorporated their processes and management tools into our organizational requirements that made the launch very successful. Time to market and scalability were essential to our success and Sales Focus delivered what they promised. Our Partnership with Sales Focus continues to expand.
Marketing Director

TXU Energy

With Sales Focus Inc. we were able to quickly develop our organization and have the sales team quickly on the street with their efforts immediately focused on generating revenue. Sales Focus was able to analyze our market and direct our sales efforts towards the most lucrative opportunities. Knowledge, process and focus were brought into our business from the very beginning of our engagement.

iJet Travel Intelligence (now WorldAware)

Sales Focus was able to quickly identify our needs and launch a sales team within 30 days to achieve our requirements. They incorporated their management program into our systems and delivered the results. Sales Focus brought the professional management and sales experience we needed.
General Manager

Sprint (now T-Mobile)

I appreciate all the hard work the Sales Focus team put into our partnership, particularly Kristina and Josh. We saw great results in terms of the volume of interactions, leads, webinar signups, and meetings set. I think there was a difficulty in setting meetings with the best individuals who were specifically interested in our platform, but that's a battle that everyone fights. We are moving on from our existing partnership because we're bringing these operations in-house moving forward, but we will keep Sales Focus in mind if our needs change.
Director of Business Development


Sales Focus’s vast network of contacts, seasoned sales force, and broad experience in the industry made them the natural choice to provide representation throughout North America.
Director of Tourism

Bermuda Department of Tourism