Advertising

Pioneered the Sales Outsourcing Industry in 1998

  • More Than $1.2B in Gross Revenue Generated For Our Clients
  • United States-based Sales Professionals

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Sales Focus Inc. (SFI) has the sales expertise required to increase your advertising business’ revenue stream. We provide advertising sales outsourcing services to businesses looking to streamline their marketing and advertising efforts. By outsourcing advertising sales to SFI, we can help companies to save time and resources while also benefiting from the expertise and experience of a dedicated sales team.

We offer various outsourced advertising sales services, including market research and analysis, lead generation, targeted marketing campaigns, and more. By leveraging these services, businesses can increase brand visibility, attract new customers, and ultimately grow revenue.

What Is an Advertising Sales Agency?

An advertising sales agency is a company that provides outsourced sales services to advertising businesses. These agencies typically employ a team of experienced sales professionals who promote and sell advertising space or services. Businesses can outsource their advertising sales to these agencies, allowing them to focus on other areas of their operations while the sales team works to generate revenue through advertising sales. By partnering with an advertising sales agency, businesses can benefit from their expertise and experience while expanding their reach and increasing their revenue.

How Do Advertising Sales Outsourcing Services Work?

Advertising sales outsourcing services involve partnering with an advertising sales agency to handle the advertising sales process. The agency employs a team of sales professionals who work on behalf of the client to generate revenue through advertising sales. The process typically begins with market research and analysis to identify potential customers and target audiences. From there, the sales team develops a customized marketing campaign, including lead generation, telemarketing, email marketing, or other strategies. Throughout the campaign, the advertising sales agency provides regular reports and updates to clients, allowing them to check progress and adjust strategy as needed.

By outsourcing advertising sales to an agency, businesses can save time and resources while benefiting from the expertise and experience of a dedicated sales team. Ultimately, outsourced advertising can help companies to increase their revenue and expand their reach in the marketplace.

Advertising Sales Challenges

It does not matter if your business offers conventional advertising opportunities, like radio and TV spots and billboard space, or advertising that incorporates newer technologies and platforms. The advertising industry as a whole faces the same challenge:

Helping Clients Understand the Value of Your Products and Services

While clients understand the basic concept that they need public visibility to increase brand awareness and drive sales, many decision-makers do not understand the work and costs involved in delivering advertising solutions—i.e., why what you are offering is worth the money.

How SFI Meets Advertising Sales Challenges Head-on

SFI meets the advertising industry’s sales challenges head-on through our S.O.L.D.™ process and recruiting practices. Our systematic approach to sales team development ensures that:

  • We hire sales agents with:
    • The work ethic required for success
    • The planning skills needed to target, approach and engage ideal, high-value prospects
    • The communication skills necessary to initiate meaningful conversations with decision makers about their advertising needs
  • We have the vital information about your company, advertising solutions and competitors so that our sales agents can approach prospects as product/service experts

Our approach also ensures that you have a fully developed sales team and sales plan in less than two months.

Increase Your Advertising Sales Starting Now

SFI can deliver customized outsourced sales solutions for your advertising firm in 45 days from when you sign a contract with us. The is clock ticking. Contact us to schedule an initial consultation.

Launch Your Outsourced Sales Team in 45 Days or Less!

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Our Proven S.O.L.D.TM Process That Drives Revenue

STUDY

Transfer Clients Business Knowledge

ORGANIZE

Plan & Recruit

LAUNCH

Training & Go-To-Market Initiative

DIRECT

Manage & Track Sales Performance

What Our Clients Are Saying

Sales Focus analyzed, helped develop and implemented selling processes that made an immediate positive impact to our sales Objectives. Within 90 days, Sales Focus was able to implement selling procedures that effectively increased our productivity this year! The sales team gained immediate benefits that will guide our organization into the future and will allow Horizon to continue its dominance in the Psychiatric Contract Management arena.
President

Horizon Health Behavioral Health Services

Sales Focus developed a tactical go-to-market plan that allowed TXU to quickly establish a presence in a newly targeted middle- market geography. They incorporated their processes and management tools into our organizational requirements that made the launch very successful. Time to market and scalability were essential to our success and Sales Focus delivered what they promised. Our Partnership with Sales Focus continues to expand.
Marketing Director

TXU Energy

With Sales Focus Inc. we were able to quickly develop our organization and have the sales team quickly on the street with their efforts immediately focused on generating revenue. Sales Focus was able to analyze our market and direct our sales efforts towards the most lucrative opportunities. Knowledge, process and focus were brought into our business from the very beginning of our engagement.
CEO

iJet Travel Intelligence (now WorldAware)

Sales Focus was able to quickly identify our needs and launch a sales team within 30 days to achieve our requirements. They incorporated their management program into our systems and delivered the results. Sales Focus brought the professional management and sales experience we needed.
General Manager

Sprint (now T-Mobile)

I appreciate all the hard work the Sales Focus team put into our partnership, particularly Kristina and Josh. We saw great results in terms of the volume of interactions, leads, webinar signups, and meetings set. I think there was a difficulty in setting meetings with the best individuals who were specifically interested in our platform, but that's a battle that everyone fights. We are moving on from our existing partnership because we're bringing these operations in-house moving forward, but we will keep Sales Focus in mind if our needs change.
Director of Business Development

AgileBlue

Sales Focus’s vast network of contacts, seasoned sales force, and broad experience in the industry made them the natural choice to provide representation throughout North America.
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