4 Ways Outsourcing Inside Sales Can Boost Your Business

November 23, 2023
3 minutes to read
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When it comes to sales, it can be difficult to determine whether inside or outside sales will bring in more revenue. While there are certainly benefits and drawbacks to both sales models, it’s important to consider costs as well. B2B inside sales outsourcing is a great way to increase sales and reduce costs. A company can save an average of 60% in operations costs with an outsourced individual. Here are just a few of the basic benefits of outsourced inside sales.

1. Savings

An experienced inside sales professional isn’t always affordable — the cost of base salaries, bonuses, and benefits can add up quickly, and that doesn’t even factor in the expenses of sales equipment such as computers, phones, and other software. Simply put, it’s a major investment. By building a sales organization using an outsourced sales force, your business can save on all of these costs. A cost-efficient business is a successful business.

Another benefit of working with an outsourced sales and marketing firm is handling multiple deals at once at much higher stakes. In 2013, the average size of new reported deals for sales in the field was around $166,000, and that number has continued to increase over the last four years. If you aren’t working with a sales consulting firm, you’re going to have to handle each large contract yourself, and that can get overwhelming quickly. Don’t stress yourself and your business out any more than you should, and work with a team of experienced outsourced salespeople.

2. Experience

Sales team outsourcing provides clients with a level of insider knowledge that will help them conduct business. Many sales consulting services specialize in specific technical markets and have years of experience working with clients in almost identical industries. This allows them to develop certain guidelines that will ensure that their time is spent as efficiently as possible, maximizing sales and minimizing costs.

3. Versatility

Most businesses fluctuate in sales throughout the year, depending on the season. This means it may not make financial sense to employ a full sales team year-round. Outsourced inside sales are a perfect way to prevent the need for constant hiring and unnecessary turnover. Outsourcing eliminates the possibility of needing to read through hundreds of resumes and applications and conduct countless interviews — not to mention the level of training needed by new employees to handle the job.

According to a Harvard Business Review survey, 78% of respondents felt that outsourcing leads increase both call and sale value. You can earn more and grow your business because you’ll gain more leads and eventually close more sales deals. You can even continue this approach year after year and continually grow your business and increase your earnings.

4. Time Management

By outsourcing inside sales, businesses can focus on their core values — what makes them a business. They have the opportunity to spend more time honing their craft, whether it’s a product or a service. Outsourcing also prevents the need for sales team recruiting, hiring, training, and managing. It’s much easier and more efficient to pay one amount and be virtually guaranteed successful sales while working on company improvement at the same time.

Sometimes focusing too much on sales will take away from your ability to manage the important day-to-day activities involving your business. By outsourcing your sales, however, you’ll be able to spend much more time improving all the other essential aspects of your business.


Ultimately, each company has its own set of specific and unique sales needs, and it’s important to explore all options before committing to one. For more information on outsourced inside sales, contact Sales Focus Inc.