Sales has changed dramatically, thanks, in part to the internet. Search engines, social media and other online channels allow buyers to research and find vendors instead of a business capturing market share just because they heard of your brand first.
To compete in today’s sales environment, you need to target prospective buyers, capture their interest and start building trust before they are even ready to buy. Sales Focus Inc. (SFI) can help by developing a proven, repeatable client acquisition process tailored to your needs and industry.
Why You Can’t Ignore Lead Generation
According to Forrester, buyers are likely to be anywhere from 50% to 90% through their buying cycle before they decide on a vendor. Plus, 90% of business buyers say when they’re ready to buy, they’ll find you.
These statistics show that successful sales come from cultivating leads—i.e., nurturing a relationship with a prospective client so that when they are ready to buy, they already know and trust your company to deliver.
Sustainable Client Acquisition
Nurturing leads can be a lengthy—and expensive—process. It’s even more expensive if it never results in an actual conversion. Sales consultation from SFI addresses both issues.
Our proprietary S.O.L.D. ™ process helps reduce the cost of acquisition and generate more revenue. Our experienced sales executives work with your management team to build a new client acquisition process that represents and protects your brand and builds a vetted and qualified leads database for sustainable performance at the same time it immediately boosts your company’s revenue.
Customized Lead Generation
Although we employ the same methodology to help every client acquire new leads, our plan for lead generation is fully tailored to suit your business. SFI also has resources to help you effectively execute your client acquisition plan, including co-sourcing and outsourcing sales.
Contact us to get started generating more leads and more revenue.