SFI Can Increase Your Sales Performance

September 28, 2023
2 minutes to read
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Our Approach to Increasing Your Sales Performance

Sales Focus Inc. (SFI) is the pioneer in the sales outsourcing industry. We have been helping businesses of all sizes and in all industries increase their revenue by implementing our proprietary process to customize and execute sales outsourcing solutions that get results and increase sales performance.

About our S.O.L.D.™ process

Sales Focus Inc. can recruit, train, and deploy a high-performance sales team in 45 days or less thanks to our proven S.O.L.D process


  • Discovery & Kickoff
  • Digital Marketing Analysis
  • Current State & Client Info
  • Client Database
  • Organization & Business Plan
  • Marketing Plan Review
  • Corporate Goals & Objectives


  • Sales Plan
  • Digital Assets & Keywords
  • Recruiting & Territories
  • Testing & QA
  • Sales Force Automation
  • Email Configuration & Testing
  • Service Level Agreement


  • Training & Development
  • Digital Campaign Launch
  • Sales Plan Implementation
  • Measurement & Adjustments
  • Pipeline Management
  • Analytics
  • Reporting & Forecasting


  • Monitoring & Evaluation
  • Campaign Optimization
  • Recruiting (if needed)
  • Additional Assets (if needed)
  • Client Engagement
  • Reporting Results
  • Reward & Retention Programs

Since 1998, we have used the S.O.L.D. process to develop, build, and manage dedicated sales teams for some of the world’s largest and most successful companies.

Recruiting and training your sales representatives for greater sales performance

To ensure the success of your outsourced sales team, SFI must forge a true partnership with your company. Our core beliefs and S.O.L.D. process allow us to do that.

Underlying our approach to increased sales performance is our belief that our sales representatives must act as an extension of your company.

You are the expert on your products and services, so you are an integral part of the development of your customized sales plan and our sales team’s training. We work closely with you to carefully evaluate:

  • How many sales representatives do you need
  • Where your sales representatives will be located
  • Who your target market is and what they value most
  • Your selling process

Together, we identify your unique selling proposition and strategies to distinguish and protect your brand from your competitors. All of this information is captured in our Sales Toolkit, which equips our carefully selected sales team to acquire new clients and close more sales aggressively.

Process-driven for cost-effective sales solutions and sales performance

By implementing our S.O.L.D. process, SFI makes the entire process from initial consultation to sales team launch efficient. And, our efficiency translates to your cost savings. Call or contact us to get started.